Senior Manager, Communications Content, UX & Experimentation (Bentonville, United States of America)

Senior Manager, Communications Content, UX & Experimentation

Company Overview

We are a high-impact team at the forefront of data innovation in healthcare. We are driving scalable business and data solutions across Walmart Health and Wellness to harness data-driven insights, improve patient engagement, and drive innovation across the health journey.

Fifty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world's biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we're reinventing the shopping experience and our associates are at the heart of it. You'll play a crucial role in shaping the future of retail, improving millions of lives around the world. This is that place where your passions meet purpose. Join our family and create a career you're proud of.

Job Summary

We're seeking a communications leader to shape how content and user experience come together across Walmart's Health & Wellness ecosystem. As part of the Health & Wellness Communications team, this role will define and deliver strategies that transform how patients and customers engage with our health content. You'll lead the development of innovative, data-informed communications that improve accessibility, clarity, and impact driving both engagement and measurable business growth. You will work from our Bentonville, AR offices and report to the Director of Communications, Multi-channel Activation and Experimentation

Key Responsibilities

• Lead content strategy and experience design across multi-channel communication touchpoints.
• Experiment with new communication formats, journeys, and engagement models to enhance customer experience and conversion.
• Use testing and analytics to refine messaging and optimize performance across multiple channels.
• Collaborate with business, product, legal, marketing, and data teams to ensure communications are HIPAA compliant, cohesive, insight-driven, and user-centered.
• Oversee creative development and governance of content standards that reinforce Walmart's brand and mission.

Requirements / Qualifications

What you'll bring:

• A passion for combining content, design, and experimentation to elevate patient and customer experience.
• Proven expertise in digital content strategy, UX writing, and data-driven communications.
• Strong analytical mindset with experience in A/B testing, message optimization, and performance measurement.
• Demonstrated success collaborating cross-functional teams and managing complex, multi-channel programs.
• Ability to translate insights into creative storytelling that connects emotionally and drives action.
• Experience in healthcare, retail, or consumer experience communications (preferred).
• A commitment to advancing Walmart’s mission of accessible, affordable care through innovative communication design.

The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.

Minimum Qualifications:

• Bachelor’s degree in Journalism, Communications, Public Relations, or related field and 4 years’ experience in corporate communications, public relations, or relevant area OR 6 years’ experience in corporate communications, public relations, or relevant area.
• 1 year’s supervisory experience or experience leading cross-functional teams.

Preferred Qualifications

• Politics, journalism, or relevant area, Working in a corporate retail or Fortune 100 environment

Location

Bentonville, AR, United States of America, Remote: false

Employment Type

Full Time

Salary & Benefits

Beyond our great compensation package, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $90,000.00 - $180,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : - Stock

Equal Opportunity Statement

Walmart Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing unique styles, experiences, identities, abilities and opinions- while welcoming all people.

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.