Job description
Product Manager Personalization & Revenue Growth (m/f/d)
Company Overview
We are a globally leading mobility service provider with a revenue of €4.00 billion and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, ride, and chauffeur services), and SIXT+ (car subscription), giving our customers access to our fleet of 350,000 vehicles, the services of 4,000 cooperation partners, and around 5 million drivers worldwide.
Job Summary
The booking is confirmed — and that’s when the real sales opportunity begins. As Product Manager (m/f/d) Personalization, you shape how SIXT increases revenue after the booking by delivering the right offer to the right customer at the right moment. You own the personalization strategy across three core revenue streams: vehicle upsells, protection products, and extras. Join Team Orange in our headquarters in Pullach close to Munich!
Key Responsibilities
- You own the product strategy for personalization across vehicle upsells, protection products, and extras, defining which offers reach which customer segment, at which moment, and across which digital touchpoints to maximize customer value and revenue growth.
- You build data-informed personalization concepts for different customer segments, including leisure travelers, business customers, families, partner bookings, and group rentals.
- You optimize the complete post-booking customer journey across confirmation, pre-arrival, check-in, and the rental experience.
- You translate complex customer data, behavioral insights, and commercial requirements into scalable product strategies and clear concepts.
- You work with business stakeholders across sales, revenue management, and operations to keep your concepts commercially solid and operationally feasible.
Requirements / Qualifications
- Experience: Several years of experience in Product Management, ideally as a Product Manager, Digital Product Manager, Growth Product Manager, or E-Commerce Product Manager, with a proven track record of improving customer experience, conversion, personalization, or commercial performance.
- Product & Commercial Thinking: You understand digital product development, customer journeys, conversion funnels, user experience, and product discovery.
- Strategic Thinking: You quickly understand different customer segments and complex, data-rich environments, translating them into simple, structured product strategies.
- Data Literacy: You confidently work with product analytics, customer data, experimentation results, and analysts to make evidence-based product decisions.
- Collaboration: You communicate clearly and confidently with PMs, UX Designers, and business teams.
- AI Fluency: You use AI tools and large language models as part of your daily product management workflow.
Salary & Benefits
- Extra benefits: Enjoy discounts on SIXT rent, share, ride and SIXT+, attractive vehicle leasing offers, and exclusive deals with partners for travel, tech, fashion and more.
- AI at your fingertips: Access to Claude by Anthropic and SIXTgpt, SIXT's own AI platform.
- Mobility Boost: Monthly allowance as a contribution to individual mobility.
- Future security: Retirement plan contributions and capital-forming benefits.
- Feel-good atmosphere: Modern SIXT gym, leisure activities, and high-quality employee restaurant.
- Flexibility: 30 days of vacation and a hybrid working model with flexible hours.
- Giving back: One day each year to volunteer at a charitable organization.
Location
Munich, Bavaria, Germany (Hybrid)
Employment Type
Full-time