Marketing Analyst

Responsibilities:

• Build, maintain and improve attribution models, and support new attribution model releases.
• Develop and refine marketing mix models (MMM) to understand channel contribution and guide budget allocation.
• Design and analyze incrementality tests and experiments to measure the true impact of marketing activity.
• Deliver regular reporting and deep-dive analysis on channel, campaign and user performance across markets.
• Turn findings into clear, actionable recommendations for marketing stakeholders, linked to acquisition cost, client value and revenue.
• Define and document marketing metrics and KPIs so the team works from one source of truth.
• Improve the measurement inputs that feed our AI-driven budget recommendation and automation systems.
• Partner with MarTech, analytics engineering and, increasingly, Product Marketing and CRM teams on shared measurement needs.

Requirements:

• 3–5 years of experience in marketing analytics, growth analytics or a similar role.
• Experience in financial services, such as trading, brokerage, fintech or banking is a must.
• Hands-on experience with attribution modeling and/or marketing mix modeling.
• Strong SQL skills and experience working with large marketing datasets.
• Solid understanding of statistics and experimentation, including incrementality testing.
• Strong critical thinking: you structure ambiguous problems, challenge assumptions and connect analysis to business impact.
• Ability to explain complex findings clearly to non-technical stakeholders.

Nice to have:

Python (or R) for analysis and modeling.
Hands-on experience with Tableau (or a similar BI tool) and analytics platforms like Google Analytics 4.
Experience using AI tools or LLMs for analysis or workflow automation, at work or in your own projects.

What you will get in return:

• Competitive Salary: We believe great work deserves great pay! Your skills and talents will be rewarded with a salary that makes you feel valued and motivated.
• Work-Life Harmony: Join a company that genuinely cares about you - because your life outside of work matters just as much as your time on the clock. #LI-Hybrid
• Annual Performance Bonus: Your hard work doesn’t go unnoticed! Celebrate your achievements with a well-deserved annual bonus tied to your performance.
• Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry.
• Employee Referral Program: Love working here? Share the love! Bring your talented friends on board and get rewarded for growing our awesome team.
• Comprehensive Health & Pension Benefits: From medical insurance to pension plans, we’ve got your back. Plus, location-specific benefits and perks!
• Workation Wonderland: Live your digital nomad dreams with 30 extra days to work remotely from anywhere in the world (some restrictions apply). Adventure awaits!
• Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community.